Wurlitzer Digital Jukebox« Back to Projects

Gibson Guitars acquired the rights to the legendary jukebox brand, Wurlitzer, to create a music appliance for the modern age. The device they built was the Wurlitzer Digital Jukebox.

Gibson engaged Proteus (now 2ergo) to design a clean, intuitive, and brand-conscience interface for this device. I led the team that architected the user experience and brought together the look and feel of Wurlitzer with the technology of today. I personally developed the overall aesthetic and architected the majority of the user flow.

The finished product is engaging, easy to use, and elegant... worthy of the iconic name it bears.